No matter our role in the bids and proposals profession, nurturing these four skills can take us from good to great. Pay these skills some attention now, and they’ll pay dividends on our next proposal gig. And throughout our careers!

imagine running the latest draft of an in-flight Executive Summary into a word cloud. What patterns emerge? Is there an emphasis on client issues and outcomes? Are you promoting your win themes? Have you achieved the right balance of buyer vs. supplier?

How can we measure the organisational impact of proposal automation? What data points can we capture beyond win rate and revenue or proposal throughput and content downloads? And what can we do to translate this data into meaningful information and actionable intelligence?

As an integral part of a mature sales and business development operation, the proposal professional is called upon to lead multi-discipline, often geographically and culturally diverse teams.