About Steven Coles

Steven Coles, CPP.APMP Fellow is an award-winning bid and proposal authority, senior revenue and go-to-market leader, and a prominent Qvidian expert with more than 30 years of experience. Steven has won multi-million-dollar business-to-business deals in the software, services, defence, telecommunications, and consulting sectors. 

 

Steven is the Senior Director of Revenue at Upland Qvidian, leading the Qvidian revenue organisation with accountability for growth, retention and the performance of the entire go-to-market operation – Marketing, Sales, Professional Services, and Customer Success – from prospect to revenue.

​

Specialised in strategic growth, business winning, and organisational transformation, Steven partners with his senior leadership peers to define strategic positioning, integrate customer insights into planning, and align cross-functional teams for flawless execution.

​

His focus is on building a high-performing revenue engine that creates demand, wins new customers, accelerates time to value, strengthens retention and drives expansion. All while ensuring every part of our customer journey contributes to mutual commercial success.

​

Steven shapes bold, data-driven strategies that anticipate market needs and strengthen Qvidian’s reputation as a trusted industry leader, collaborating with our customers to achieve their strategic imperatives.

​

His approach combines strategic leadership, commercial discipline and customer empathy, empowering teams to perform at their best while helping customers achieve profitable growth, manage risk and control costs.